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HOW TO CONVERT FOLLOWERS TO FANS

HOW TO CONVERT FOLLOWERS TO FANS

Converting followers into die hard fans of your music is incredibly challenging and at times can feel impossible. Learn how to convert your social media followers into life-long die hard fans in 7 days.

1. ENGAGEMENT


Reply to comments + DM's as often as possible. Encourage feedback and dialogue in your captions.

 

2. POST A LOT OF CONTENT

Create a story or narrative around your brand. The old saying 'facts tell, stories sell' rings true here. Sharing your story of failures and successes will convert your followers into fans through the power of emotion.

3. 3RD PARTY VALIDATION 

Nobody wants to be the 'guinea pig' and go first. They wanna know and see others doing it first which means you need 'social proof'. Blogs, articles, podcasts, peers, customer reviews, testimonials are all powerful social proof tools and tell new followers why you are worth the 'attention'.


4. CREATE MULTIPLE TOUCH POINTS

Be able to reach your followers via email, text, socials, tours etc. The more ways you have of communicating with your followers, the higher chance you have of converting them into fans because the more we are exposed to someone or something, the more we enjoy their company/like them.

 

5. BE GREAT, BE CONSISTENT

'Turning up' is 80% of success. Be consistent in everything you do e.g posts, social media, videos etc. and when you are turning up regularly, be great at what your doing. There's no room for average music creators.


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